Understanding China is a 3-year programme which aims to raise awareness of the unique political, social and geographical aspects of the Chinese market. The objective is to enable European companies to seize the opportunities this market may offer for their development.

Supported by the European Commission and implemented by EUROCHAMBRES, Friends of Europe and other partners, the programme consists of the following initiatives:

- One annual high-level Policy Summit

- The China Advisory Council group of experts

- A specialist training programme for SMEs

- China policy briefings

- An interactive website community

Additional initiatives within the programme include a number of SME roundtables throughout Europe, organised by local chambers of commerce.